If you’re using authority websites like GOV.UK for hyperlinks you shouldn’t have to worry about the links breaking but it can happen and broken links will crush your SEO ranking. Plus, it looks terrible when a link you provide to your visitors brings them to an invalid webpage.
You can use tools like Dead Link Checker to search for links with errors on your site. It can check a specific page or your entire website. If you sign up, you can set up an account to get checks completed automatically so anytime a link on your site goes dead, you’ll be notified immediately by email so you will know you need to replace it. This will help you keep on top of all the websites you manage.
This resource can also be used to monitor other websites that lists your driving school website link. Let's say your site is listed on, for example, GOV.UK's Find driving schools, lessons and instructors service. If your link disconnects (and this would be a disaster for any ADI) Dead Link Checker will inform you right away. You can then ask the webmaster of that webpage to get it linked back up.
Once you post your webpage URL link on other sites like Facebook, there will be a corresponding increase in your SEO score as this will drive more traffic to your site. Quality inbound links from other websites to your webpage will help improve your SEO ranking.
If we manage your website we already have your site listed on Dead Link Checker and we'll fix any broken links for you if we're notified.
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